Finding Customers: Sales Strategy and Planning
Helping sales teams develop the skills necessary to find and target the right customers is one of the first steps to increasing sales force effectiveness.
Forum's research-based content in this area helps sales professionals build expertise in:
- strategic prospecting
- planning and making initial prospecting calls
- pre-qualifying and prioritizing leads
- handling objections
- securing meetings
- generating sales referrals
- developing competitive account strategies
- motivational selling
- productivity planning and more
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Lead an Organic Growth Strategy