Register for our complimentary e-newsletter

Forum Insights is a bi-monthly email newsletter from Forum. Each issue will provide you with our most current thinking - thinking that is as practical and applicable as it is thought provoking.

Keep up-to-date with the latest Forum thinking. Sign up by completing the form at the link below:







Webinar: The Pressure Paradox

Starts May 21, 2008

May 21, 2008. 1pm Eastern US

Register online here

The pressure is building. You can feel it every day. A host of forces beyond your control are converging to squeeze your margins, ratchet up expectations, challenge your people, and create a potent mix of opportunity and risk.

Pressure can set an organization on the road to ruin or light the path to improved performance. How your organization responds to this Pressure Paradox dictates your destination.

Tom Atkinson, Director of Customer Research at Forum will be a guest on this webinar hosted by Landslide Technologiees.  He will join Razi Imam, CEO, Landslide Technologies Inc. to discuss the findings of Forum's groundbreaking research and look at ways that sales organizations can not just survive, but thrive in an uncertain business environment.

In this webinar you will:

. Get an in-depth look at Sales Effectiveness research conducted with 111 executives from 96 of the world's leading companies
. Uncover the pressure points of sales and how they effect performance
. Use Forum's diagnostic tool to uncover pressure points in your own sales organization and discover ways to address these challenges

Tom Atkinson is a vice president at Forum and has enabled companies to achieve measurable business results for more than 20 years.  As a researcher, Tom has studied ways to boost sales and service effectiveness by identifying the practices of top performers.  His findings, many of which have been published in the Harvard Business Review, are the foundation for many of Forum's learning programs. 

As a consultant, Tom has helped companies diagnose the strengths and weaknesses of their sales force and implement learning programs to improve their performance.  He has served more than 70 client organizations, including Fortune 500 companies in such industries as consumer products, energy, financial services, high technology, travel, manufacturing, pharmaceuticals, health care, and professional services.
Tom holds three degrees in Psychology:  a B.A. from the University of Connecticut, an M.A. from Fairleigh Dickinson University, and a Ph.D. from Boston College.

Register online here


Return to Events


Print This Page Email this page to a colleague